POSTGRADUATE
DIPLOMA IN
DIGITAL MARKETING
DATA. PLATFORMS.
DIGITAL STRATEGY.
CONSUMER BEHAVIOUR.
O-2-O. TECHNOLOGY.
CUSTOMER EXPERIENCE.
B-2-B. IOT
Always keen to find out how you can make use of the data you have on hand to better understand your customer and how they behave throughout their journey with your brand? Ready to learn more about mapping out, designing and enhancing your customer experience (CX) with tried & tested methodology used by some of the biggest tech companies?
Join our Postgraduate Diploma in Digital Marketing programme to understand more about crafting your O-2-O brand communication strategy, find out about the latest technology & available platforms, learn about digital marketing strategies for senior management and more.
Find out how you can up your digital game with our carefully curated modules taught by experienced domain experts from various industries.
Learn. Execute. Discuss. Repeat.
Our project-based-no-examinations learning methodology makes sure real skills are being transferred from our practitioner-trainers to our students effectively, and that every student who graduates from the programme not only knows how to execute, but also thoroughly enjoyed the process of completing all the 6 modules.
LECTURERS
Being industry players, active in their respective fields, our lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students.
Featuring an array of award winners, from recipients of internationally acclaimed creative awards to honorable media accolades, our lecturers are well- versed in the do’s and don’ts in winning awards, and use only such lofty standards as benchmarks for their teaching.
GLOBAL
MadGlobal subscribes to that, connecting us to the matrix of The globalized world. It’s an independent entity armed with an altruistic vision of exposing students all over world to all things creative, sans geographical boundaries.
From overseas trips to competitions, our students get to go to cities & countries like New York, South Korea, Thailand, Bali etc. to attend specially curated classes & events that will help them understand the industry from different perspectives better.
FEATURED TRAINERS
Hendry Goh
Director,
NEO360 Digital
Michelle Lim
Founder & CEO,
Make The Change
Daniel Ng
Senior Director,
Marketing APAC Neo4j
Jean Tan
Founder/Brand & Marketing Consultant,
AAGO Consulting
GUEST SPEAKERS
Michelle Yip
Executive Director,
Group Strategic Marketing
DBS
Dr. David Hardoon
Senior Advisor,
Data Science
CPF Board
Irene Lim
AVP, Customer Relations
The Ascott Limited
Shah Widjaja
PALO IT
Tony Tan
Deputy CEO,
Imperium Solutions
Jael Chng
Founder,
My Working Title
Rob Gax
Director, Creative & Content Something Else
Christina Teo
Founder,
Startup Women Asia
ALUMNI
Taf Huang
Senior Marketing Manager @ RYNAN Technologies
"Loved every bit of it because there was never a dull moment. My coursemates too are working professionals from different walks of life, and they brought together many perspectives from their industries and many laughs to the mix."
Simren Panoo
Director, Client Engagement & Strategic Marketing @ Bank of Singapore
"Since starting the course, I have found the modules to be invigorating and I am in awe of the lecturers I’ve had access to – in my last module, my lecturer was the former Chief Marketing Officer of IBM!"
Rick Tan
CEO @ Honyo Industries
"After attending this course, I'm confident of applying what I've learnt into my business."
No examinations.
Only projects & overseas learning trips from practitioners.
We do not believe in memorizing. All our modules are taught by experienced practitioners and purely project-based to make sure you can execute what you have learnt at work.
Annual overseas learning trips will also help to enhance our student's understanding of digital from different perspectives.
